If you think design is just about practical furniture and subtle accessories, get ready to think again. Axel Chay keeps reinventing the rules of furniture and decor with pieces in bold colors, shiny chrome, and sensual curves.
Just unveiled, his latest collection in collaboration with Heineken blends boldness and poetry, bringing character and life to everyday objects.
In this article, we dive into Axel Chay’s unique style and show you how you, too, can embrace his universe to transform your home into a true art gallery.
THE WORLD OF AXEL CHAY
From Marseille, Axel Chay creates pieces where the curves are inspired both by the waves of the sea and the sensual lines of the female body, where colors burst, and where the choice of materials becomes an integral part of the style, adding texture, contrast, and movement to each creation.
His style has become more accessible to the general public, notably through his Monoprix “Folies” (2024) collaboration, which highlighted bright colors and graphic shapes. Key pieces from this collection include rounded seating, sculptural lamps, and graphic trays, all designed to bring boldness and cheerfulness into our everyday interiors.
Inspired by the Mediterranean and the Memphis movement, he doesn’t just design objects: he creates entire worlds, where each piece helps shape a unique atmosphere.
3 KEYS TO BRING CHAY’S STYLE INTO YOUR HOME
Fallen for his universe too? Here are our tips for bringing it into your home!
1. Dare to embrace curves and organic shapes
With Axel Chay, it’s all about sensual curves and shapes that breathe. A chair with flowing lines, a lamp with generous contours, or a small piece of furniture with rounded forms can completely transform a room’s atmosphere. Here, it’s not just about furnishing: it’s about letting your objects tell a story and playing with volumes to surprise and delight the eye at every glance.
2. Add pops of vibrant color
In a home bursting with life and energy, colors are never shy: bright red, vivid green, sunny yellow…
No need to repaint the entire room! A colorful lamp, a graphic chair, or a few carefully chosen accessories are enough to bring this energy in.
The secret? Dare to create contrast and play with shades, so that each object catches the eye and brings a smile the moment you enter the room.
3. Choose unexpected materials
Materials are never just a detail: they become surprises. Step beyond the usual wood-and-white duo and explore textures you don’t see everywhere.
Sun-colored metal, smooth plaster, patinated aluminum, glossy or textured surfaces…
These unexpected choices add depth and an almost sculptural presence to your interior.
Even a small object is enough: a wavy metal mirror, a plaster wall light, an aluminum tray. The idea is to introduce a material you wouldn’t have thought of and let this uniqueness bring rhythm to the room.
STYLE YOUR WALLS THE CHAY WAY
For those of you feeling bold, why not bring a bit of this energy onto your walls?
With wallpaper featuring rounded or geometric shapes and bold colors, a simple wall can become the playground of your decor, extending the joyful and poetic atmosphere you’ve just embraced.
And to make your life easier, here’s our selection of wallpapers that perfectly match this universe: everything you need to dress your walls and create spaces full of personality in no time.
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